OUR BLOG

Medical Imaging Partnership launches new look

Overview

We are pleased to announce that from today, Medical Imaging Partnership has a brand-new look.

Our new branding includes a new easy to navigate website and improved patient information.

The new branding is being rolled out across all our communications from today, and our scanners and centres across Sussex and Kent will be updated over the coming weeks.

Our new branding marks an exciting new chapter for us. Our private clinics in London and Manchester are transitioning to our sister brand Prime Health Surrey to better reflect the wider range of services they offer. These centres are now called Prime Health Harley Street and Prime Health Manchester.

Across Sussex and Kent, Medical Imaging Partnership’s primary focus is the provision of high-quality radiology services, where we will continue to empower health professionals with reliable, insightful knowledge that helps them make better decisions for their patients

Andrew Lennox, Group CEO shared his excitement for the new direction for the business:

“As the Group CEO, I am incredibly proud of the two class-leading brands that we have in our portfolio of Medical Imaging Partnership and Prime Health Diagnostics, and so it is very exciting to be launching their new brand images.

Whilst the services we provide have a commonality in diagnostics, each brand has a clear market segment that it reaches.

With Medical Imaging Partnership, we partner closely with the NHS in 80%+ of our activity – delivering support for MSK pathways in the community, additional modality capacity for NHS hospitals, as well as managed diagnostic services for prominent Independent Sector providers.

Prime Health provides a mix of primary and secondary care services predominantly for private and self-pay patients in bespoke private clinics designed to bring together GPs, specialist consultants, Allied Health Professionals, and diagnostics all under one roof. This enables a patient to receive a truly joined up pathway, frequently in one visit, whereby all the specialists can act swiftly to deal with the needs of the person in one location.

Our brands each serve a distinct core market, and with this launch today they will be better able to serve our patients with an offering targeted to their needs and information that keeps them empowered in their own health.

As a company our values are common across all parts, and so it is right that our brand images can be seen to be part of the same family as they share common heritage. Our values are central to what we do. From being There for You, to Never Letting Go, both our brands are set for the future and ready to support our patients, our referrers, and our colleagues.